The Pros and Cons of Product vs. Service-Business Models

The Pros and Cons of Product vs. Service-Business Models

In today’s day and age, many marketing and media agencies are in the process of assessing whether it might make sense to build their own products. For some agencies, it is a natural step in their organizational maturity and they possess the necessary core competencies...
Introducing Mitosis!

Introducing Mitosis!

We are proud to announce the official launch of our company!Originally a sole proprietorship founded by me, Leo Sarian, in 2014, the practice was incorporated in 2017 to become Mitosis Consulting (Mitosis) with the mission of helping our clients build marketing and...